TL;DR
- how to write a case study
- For service businesses that want portfolio to convert.
Who this is for
- For service businesses that want portfolio to convert.
Keyword (SEO)
- how to write a case study
Case study structure
- Client problem (1–2 sentences)
- What we did (specific)
- Outcome (results)
- Tech stack
What numbers to include
- Load time / Lighthouse
- Conversion/leads uplift
- Delivery time and scope
Common mistakes
- Only screenshots
- No outcome/CTA
- Too much jargon